What do you think about when you hear “innovation"? Do you think of innovative business leaders? Innovative products? New ideas? Do you think about the innovative cultures that made these business leaders, products, or ideas? Or, better yet, do you ever think of your company as being “innovative”?
Innovative company cultures are often viewed as this thing your organization does or does not have. And while most organizations recognize the importance of creating innovative company environments, I would bet most are unsure of how to do so.
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