Every API product manager wants as many developers as possible adopting and using their APIs. They want them to get to Hello World quickly and have a great developer experience (DX) along the way. Of course, the bigger goal is to be able to tie API success into the larger objectives of the company. For many, despite the best intentions, their metrics are too simplistic, narrow, and based on outdated models of engagement.
With complete API analytics, you can guide API users throughout the entire journey—from signup and education to Hello World and app deployment. Often, it’s not enough for someone to get started with your API. Instead, you want them to make complete use of it. And raw usage of the API does not tell the full story of your collective customer experience. You can use analytics to carefully plan the design of every API, improve the experience for every developer, and maximize the outcomes for your product.
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