If you’re a developer, or a developer team lead, this article offers you actionable insights from a research study conducted by McKinsey & Microsoft that delves into the relationship between Developer Velocity and fundamental business outcomes, such as revenue growth, operating margins, and how quickly a business can innovate.
Microsoft worked with McKinsey on this study to further our understanding of the critical role that developers play in the success of organizations around the world. As a company that deeply understands the impact of developers, we’re excited to share these results, and hope the findings will grab the attention of senior business leaders. Our message for them is simple: orienting your organization to prioritize and empower the success of developers is a decisive competitive advantage.
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